Shiny

Things that are shiny are good things. Things can be literally shiny (in which case easily distracted people (*cough* agents *cough*) are attracted to them) or metaphorically shiny. Indeed, in the Fireflyverse, 'shiny' is an exclamation either used to mean 'cool' or 'awesome', or used in place of the word 'fine'; i.e. 'Everything's shiny, Captain, not to worry.'

We like shiny things, yes we do, precious. Excessive love of shiny things, however, can very often be bad, as in the cases of Gollum and the One Ring, Feanor and the Silmarils, and Agent Dafydd and the Ring of Sairalindë. Despite the overabundance of Arda-verse examples, love of shiny things is by no means limited to Tolkien-verse.